Let Valuation Tech Help Improve Your Collateral Valuation

Join this webinar to learn how technological advancements in valuation provide solutions to help lenders and servicers deliver more comprehensive offerings to their clients.

Talking proptech with FinLedger Director Holden Page

In this episode, Page discusses the hottest topics coming across FinLedger’s news desk. Topics include: the online banking market, what’s happening in the proptech space and recent private market deals.

engage.marketing 2021

We brought together the smartest minds in purchase marketing to share the insights, tactics and strategies that set the leaders apart. Watch the sessions on-demand now!

How Rocket Pro TPO continues to give its broker partners the upper hand

To remain competitive and create a better experience in this purchase environment, brokers need one thing above all: Speed. And there’s one lending partner that has the solutions and resources to give LOs just that.

MortgageReal Estate

Brian Covey to speak at Engage Marketing June 17

LoanDepot VP will discuss the importance and strategy behind personal branding

A good brand isn’t just for companies. Mortgage professionals have their own stories to tell, their own goals to reach and their own set of skills to share. In today’s online environment, personal branding is a growing expectation to grow community. That’s why we’ve invited vice president of regional production at loanDepot Brian Covey to speak on a panel titled Building a Personal Brand at HousingWire’s virtual Engage Marketing event on June 17.

In a consumer marketplace filled with new and different content delivery formats, there is fierce competition for who can stand out in a positive way. Building a brand that is both strong and empathetic in a time of adversity was fiercely important in 2020, and continues to resonate into this year.

Covey has over 18 years’ experience as a top producer, branch, area and regional leader at Wells Fargo and Movement Mortgage prior to joining loanDepot in 2018.

Once an Olympic USA Soccer Player, Covey focused on mastering fitness and a positive mindset very early. His mortgage career was affected by the 2007 market crash just as he was raising toddlers with his wife Nicole. 

Covey is the author of Conversations with Covey: How to Win at Life No Matter Where You Are Now, and the host of the popular podcast, The Brian Covey Show.

Covey’s passion for the mortgage business started when he was new to the business. He soon found his niche and is now excited to share that passion with others. “Our industry offers a wide variety of opportunities to be highly successful both financially and also to put your unique stamp on your business,” Covey said. “It’s one of the few industries that you can carve your niche being you and earn a great living, having control over how you set things up in many ways.”

Covey’s session on branding will be just one of the compelling sessions at engage. The event will feature a keynote by renowned speaker coach René Rodriguez. Rodriguez, CEO of Volentum and creator of the AMPLIFII Influencer events, will lead a hands-on workshop on how to practically apply his proprietary AMPLIFII Formula to achieve maximum influence. Participants will walk away with immediately applicable skills that they can use in their day-to-day work.

The fourth-annual Engage Marketing event will also feature experts focused on the specifics of mortgage and real estate in a purchase market. While appetite for refinance loans is projected to plunge in the second half of the year, a huge demographic wave of first-time homebuyers is looking to join the market — assuming they can find a house to buy.

The challenges of helping consumers become homeowners in this housing market is why we’ve designed our virtual event around “All Eyes on Purchase.” Some of our sessions include:

  • Marketing to reach a diverse audience
  • Working with referral partners to make winning offers
  • Building a personal brand
  • Specific sessions on LinkedIn, Instagram, Clubhouse and TikTok
  • and more!

The summit is designed for our HW+ members, who get access to all HousingWire premium content, including events, articles, an exclusive Slack community, and more. Not a member? You can sign up for HW+ membership and register for the summit here, or get event-only access for your company or team here.

Leave a comment

Most Popular Articles

Will we ever see a “normal” housing market again?

The question on everyone’s minds: When will this hot housing market cool down? Arch MI investigates this and more in its Spring Housing and Mortgage Market Review.

Jun 22, 2021 By

Latest Articles

TitleWave launches Colorado branch

TitleWave Real Estate Solutions of Florida has announced a new location in Colorado, as well as the launch of its title and search report technology.

Jun 24, 2021 By
3d rendering of a row of luxury townhouses along a street

Log In

Forgot Password?

Don't have an account? Please