

Presents:
ALL EYES ON PURCHASE
Keynote Speaker

René Rodriguez
Everything we are asked to do as leaders requires us to influence behavior. Our success or failure as leaders does not come down to whether we are charismatic, visionary, or inspirational but whether we can influence our customers, team members, partners, and even our family to behave in ways that improve results.
In this highly engaging, hands on workshop, Rene will guide you through how to practically apply his proprietary AMPLIFII Formula to achieve maximum influence. Participants will walk away with immediately applicable skills that they can use in their day to day work.
Speakers
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Bill Dallas
PresidentFinance of America Mortgage
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Keosha Burns
Executive DirectorChase Home Lending
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Scott Betley
Loan Officer NFM Lending
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Courtney Graham
Chief Marketing OfficerPrinceton Mortgage
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Paul Akinmade
Chief Strategy OfficerCMG Financial
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René Rodriguez
René Rodriguez
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Alex Kutsishin
CEO & Co-Founder Sales Boomerang
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Brian Covey
VP, Regional ProductionloanDepot
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Judi Fox
LinkedIn Business CoachJudi Fox
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Neel Dhingra
Mortgage Banker All Western Mortgage
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Doug Duncan
SVP & Chief EconomistFannie Mae
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Jake Fehling
Vice President of Marketing Movement Mortgage
Agenda
The agenda is still in the works. Below are some topics you can look forward to:
Thu, 17 Jun
10:10 AM
10:10 AM – 10:40 AM (CT)
Understanding the Current Market
10:40 AM
10:40 AM – 11:10 AM (CT)
Winning in a red-hot purchase market
11:10 AM
11:10 AM – 12:00 PM (CT)
Keynote Session
René Rodriguez
12:00 PM
12:00 PM – 12:20 PM (CT)
The Exclusivity Effect: The secret to building exclusive agent relationships

12:20 PM
12:20 PM – 12:45 PM (CT)
Introducing HousingWire’s 2021 Marketing Leaders
12:45 PM
12:45 PM – 1:15 PM (CT)
Building a Personal Brand
1:15 PM
1:15 PM – 1:35 PM (CT)
Technology at the intersection of borrower and LO satisfaction
1:35 PM
1:35 PM – 2:05 PM (CT)
Marketing to Reach a Diverse Audience
2:05 PM
2:05 PM – 2:25 PM (CT)
The Pulse of Consumer Shopping Behavior: Mortgage Purchase, Refi & More

2:25 PM
2:25 PM – 3:20 PM (CT)
Latest Strategies for Instagram, TikTok, LinkedIn and Clubhouse
3:20 PM
3:20 PM – 3:50 PM (CT)
Executing a Successful Content strategy
2020 engage.marketing On Demand
During a very challenging time, mortgage and real estate professionals worked hard to keep the economic engine of housing running smoothly. 2020 demanded a flexible, innovative approach from all parties, especially marketers. That’s why we designed our third annual engage.marketing summit around The Agile Marketer. Agile marketing requires collaboration across teams, nimble creative execution and the ability to pivot quickly when priorities shift.
Sponsors







$195.00 – $5,000.00