Moving Markets Forward
Audience
Over 25,000 new newsletter
subscribers added in 2020
850K average monthly unique
visitors
27% of management and
above decision makers
Audience stats current through September 2021.
Product Suite
Digital Advertising
HousingWire.com
HousingWire.com is the destination for community leaders and decision makers to stay informed and stay ahead of what’s going on in the constantly evolving U.S. housing industry everyday. HousingWire has integrated world-class data management platform capabilities and can target first-party data segments onsite and programmatically. Options include:
- Run-of-Premium
- Run-of-Site
- Run of HW Media Network
- Category Targeting
- Video Pre-roll
- Programmatic Custom Audiences
HousingWire Newsletters
With six newsletter options to choose from, your brand’s message will be delivered directly to industry decision makers’ inboxes. Find the right audience for your brand:
- Daily Update: In-depth coverage of the complete housing economy
for industry professionals. Morning alerts are sent each business day. - LendingLife: News and commentary specifically for mortgage loan
originators. Sent Monday through Thursday. - OpenHouse: News and commentary specifically for real estate
agents, team leaders and brokers. Sent Wednesdays and Sundays. - ClosingTime: News and commentary specifically for title and closing
professionals. Sent Mondays. - AppraisedValue: News and commentary specifically for appraisal
and valuation professionals. Sent Tuesdays. - HW+ Member Digest: The newsletter designed to provide context and
commentary for our most engaged community, HW+ Members. Sent three times per week.
Programmatic
Custom audience and retargeting strategies — extend your brand’s reach by leveraging HousingWire’s first party data.
HW Content Solutions
Sponsored Article
Digital-first branded journalism tackling industry trends, innovation, research and other engaging topics.
Executive Conversation
A Q&A that highlights the executives that make the sector tick. Digital first, making it easy to share across channels.
Launchpad
Launchpad leverages all HousingWire digital distribution channels, including a sponsored video interview filmed with a HousingWire editor, an accompanying sponsored article, and dedicated housingwire.com impressions over the following 30 days, all to drive targeted and powerful exposure for your company.
Sponsored Video
HousingWire’s video platform can put your video in front of influential readers and communicate your message clearly. Sponsored videos will appear throughout the HousingWire site. Videos can also be accessed directly from the Videos page.
White Paper
Demonstrate thought leadership while generating leads with white papers published and promoted by HousingWire.
Webinars
Generate leads and interact with our audience with a custom webinar. You supply the topic and the panelists, we host, offer industry and content expertise, and promote the webinar.
Demo Day
Showcase your technology directly in front of the largest audience of engaged mortgage and real estate professionals by participating in one of our solution-focused virtual demo days.
Lunch & Learn Virtual Panels
Lend your expertise to a topic selected
by the HW Newsroom focused on the latest issues facing the housing sector. Your executive will join a panel of industry experts to discuss an issue that’s resonating with the HW audience
right now.
- Demo Package: Participate in the live demo, on-demand recording and receive the registration list.
- Platinum Package: Participate in the live demo, on-demand recording, receive the registration list and post Demo Day promotion including lead retargeting, on site impressions and newsletter ads.
Podcast Advertising
Reach HousingWire’s audience of influential executives and decision makers on a new and rapidly-growing platform.
- Housing News: Your industry perspective to the most important topics
happening in mortgage, real estate and fintech. Published weekly. - HousingWire Daily: HousingWire Daily examines the most captivating
articles reported from the HousingWire newsroom. Published daily Monday – Friday. - HW Mini-Series Sponsorship: Each mini-series examines a specific and newsworthy topic designed to provide insights to our engaged audience of listeners. Mini-series episodes are published weekly as a part of the
HousingWire Daily feed.
Print Advertising
HousingWire Magazine
Our readers equate HousingWire Magazine with thought-provoking journalism, whether it’s interviews with industry leaders, educational articles, or spotlights on companies that practice what they preach. When it comes to mortgage, real estate and fintech, our readers look to us to find insights on what keeps the industry moving forward. Make an impact with:
- Print spreads
- Premium placements
- Gate folds
- Belly bands
HW Celebrates Women
The August issue of the HousingWire magazine will highlight the winners of the Women of Influence Editor’s Choice Award.
- Center 4-page fold out in the August magazine
- Podcast mini-series on centered on Women of Influence (HousingWire Daily feed)
- 100% digital SOV surrounding Women of Influence on housingwire.com in August
Print Sponsored Content
Company Spotlight
A two-page spread in HW Magazine featuring full-color photos to tell the industry your company’s story, demonstrate thought leadership, or introduce new products or solutions.
Hot Seat
A Q&A that highlights the executives that make the sector tick. Also features an executive headshot.
Unique Solution
A one-page article in the front of HousingWire Magazine that features an innovative tech solution or service that sets your company apart from the competition.
2022 Special Reports
Ten opportunities per year to drive additional exposure for your brand, promote your business, and move prospects through the sales funnel.
Events
HousingWire Spring Summit 2022
You can check out HousingWire’s Spring Summit on demand here. Check back next year for more information.
engage.marketing
The driving force behind engage.marketing is our desire to deliver practical insights that marketers can use to grow their personal brand, their business, and ultimately, their company’s bottom line in this very competitive real estate and mortgage environment.
HousingWire Annual
HousingWire Annual will focus on bringing “All Things Housing” under one roof to learn, engage and move the housing economy forward together.
Virtual Tech Demo Days
HousingWire’s Virtual Tech Demo Days are designed specifically to help mortgage and real estate industry decision makers identify the technology solutions they need to operate efficiently and securely. In a half-day format, technology companies will demo their platforms and answer questions.
Helpful Links
Download the 2022 Rate Card
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