ReverseVision Taps Marketing Vet to Expand Brand Awareness

Reverse mortgage technology and software provider ReverseVision today announced it has hired a new sales and marketing executive to join the company in a Vice President leadership role.

Wendy Peel will join ReverseVision as its vice president of sales and marketing, a position in which she will be responsible for managing the company’s brand, working with product development on system enhancements and broadening ReverseVision’s brand awareness among forward lenders and financial planners.

“Wendy Peel is a highly skilled sales and marketing professional,” said ReverseVision President John Button in a written statement. “Her experience outside the reverse mortgage marketplace will prove invaluable as ReverseVision forges strategic partnerships with mortgage lenders and financial planners.”

Peel, who graduated from the University of West Florida with a Bachelor of Arts degree in Communications/Advertising, brings with her past experience in tech-related marketing leadership roles.

Prior to joining ReverseVision, Peel served as vice president of sales and marketing for cloud-based Software-as-a-Service provider Commerce Pointe. In that role, Peel was responsible for rebranding the company from a website design firm to a provider of marketing and operations enterprise solutions.

“My background is in enterprise solutions so ReverseVision was a great choice for the next stage of my career,” Peel said in a written statement. “Once I saw the ReverseVision solution for myself, I immediately recognized its potential, and I look forward to leading the next phase of ReverseVision’s sales and marketing growth.”

Written by Jason Oliva

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