Reverse Mortgage Factsheet, Moving in the Right Direction

imageDeveloping a simple way to explain reverse mortgages for consumers using one image isn’t an easy task, but that didn’t stop from trying.  

The website created its own non-commercial visual with the help of the designers behind (Don’t know who Mint is?  Intuit recently paid $170m for the company) to help explain reverse mortgages.  According to the website:

A Reverse Mortgage can offers immense advantages to the right borrowers. However, since it is a heavily regulated product to safeguard seniors, that can sometimes make it harder to understand. We’d like to announce our original and easy to understand visual to help you get started on the right track.

Overall, it’s an interesting approach and definitely a step in the right direction. However, I still think it’s a bit complicated.

Check out a bigger version by clicking on the image below.  What do you think?


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