A lender’s database is made up of prospects, past customers, dead deals and opportunities that didn’t come through. With Sales Boomerang’s borrower intelligence system, lenders are noticed when anyone in their database is shopping for a loan or is experiencing another event that could change their loan status. The system gives lenders the information they need, pointing them in the direction of who to reach out to about this potential new prospect and what loan product they could be looking for based on what’s changed.
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