Research Study: Top of Mind Growth Strategies Empowered By Technology

In this first-of-its-kind, multi-year study of over 43,000 individual sales producers, HW Media has verified that there is a direct correlation between producer productivity and producers advertising to targeted audiences in order to stay top of mind.

The study found that the use of Custom Audience advertising through Adwerx was statistically correlated with a 15% increase in producer productivity, highlighting a valuable opportunity for enterprises to provide a proven marketing edge for their producers to engage with their network of clients and prospects to win more business.  Find out more below:

Most Popular Articles

Why brokerages and mortgage lenders are rushing into JVs

Joint ventures are suddenly stitched into the fabric of a handful of national brokerages. But the idea of the joint venture collides with the loose, informal networks that color the American housing economy. HW+ Premium Content

Oct 25, 2021 By and

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What does the future hold for appraisal tech?

HW+ Managing Editor Brena Nath had the opportunity to catch up with Global DMS President and CEO Vladimir Bien-Aime at MBA Annual to talk more about what’s next for the appraisal industry in terms of technology.

Oct 27, 2021 By
3d rendering of a row of luxury townhouses along a street

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