What to expect at HousingWire’s Spring Summit

The focus of the Summit is The Year-Round Purchase Market. Record low rates led to a banner year for mortgage lenders in 2020, and this year is expected to be just as incredible.

How real estate agents can increase profitability in 2021

As real estate professionals strategize on how to do business in this competitive, fast-paced market, they’ll discover the need for better tools to market their listings.

HousingWire's 2021 Spring Summit

We’ve gathered four of the top housing economists to speak at our virtual summit, a new event designed for HW+ members that’s focused on The Year-Round Purchase Market.

An Honest Conversation on minority homeownership

In this episode, Lloyd interviews a senior research associate in the Housing Finance Policy Center at the Urban Institute about the history and data behind minority homeownership.

Real Estate

Social: Instagram

Chelsea Peitz, national director of social sales at Fidelity National Financial, shares three major things that you can do today to really elevate your game on Instagram. 

To maximize your Instagram, Peitz explains, “There’s some really important things that we need to make sure we’re looking at to get found, to show up in searches and to really let people know who we are to generate some leads.” 

The first tip she shares here is the importance of your profile picture. “I know this might sound obvious, but it should be your face,” She says. “It is really important to remember your personal brand will follow you around every time you direct message someone and every time you comment. You want that personal brand recognition to be a top of mind every time you’re communicating with somebody within Instagram.”

Watch the full session to hear all three of the organic ways that you can optimize and maximize your Instagram profile to attract the right people.

Watch the full session below. To go back to the full engage.marketing 2020 on demand summit, go here.

Panelist:

  • Chelsea Peitz, National Director of Social Sales, Fidelity National Financial
The rest of this content is for HW+ members. Join today with an HW+ Membership! Already a member? log in

HW+ includes weekly long-form digital content, HousingWire Magazine, access to HousingStack, and free admission to all HousingWire virtual events.

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