New Beacon Financial rolled out a new media campaign with television commercial production agency Creative Bube Tube to draw attention to Reverse 123.
The company recently opened its reverse mortgage division and plans to bring a new marketing and business philosophy to the Florida reverse mortgage market by implementing an extensive training program for all its brokers says New Beacon Financial.
“We want to give our clients all the tools they need to make an informed decision on their own”, says owner Thomas M. Simpson. “The easiest way to do this was to get our product out there through the power of television advertising. Creative Bube Tube was key to getting our name out to potential clients.”
While the commercial doesn’t feature any big stars like Robert Wagner or Peter Graves, it’s good see a new company entering the business and promoting the benefits of reverse mortgages.
However, I’d guess HUD wouldn’t approve of a reverse mortgage commercial which says there are “no repayment obligations” (see picture above). You can watch the video at the link below.