2021 HW Insider: Landy Liu


At just 27 years old, Landy Liu got himself licensed as an insurance agent and launched Better.com’s insurtech business lines, comprising both homeowners insurance and title insurance. Under Liu’s leadership, Better.com’s insurtech division has grown 700% year over year, bringing in significant revenue while saving customers hundreds of dollars per year with faster, cheaper and more transparent insurance. While Better.com’s insurtech business is a separate business from their mortgage business, they’re successful because Liu has been able to build strong relationships across the mortgage company and strategically work with senior partners to implement new processes to optimize efficiency internally, maintaining customer experience at the forefront of his operations. Liu is a true insightful leader and visionary who has created a startup within a startup that now prizes over 8,000 employees. The success of Better.com’s insurtech can be credited to Liu as a leader. He strikes a balance between empowering his team and leading and directing them.


Landy Liu


General Manager, Insurtech

Company Name:


3d rendering of a row of luxury townhouses along a street

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