Since spearheading the creation of the ATTOM Data Warehouse and the company’s rebranding as ATTOM Data Solutions in 2016, CEO Rob Barber has worked diligently to solidify the company’s brand as a leading supplier of premium property data. 

ATTOM’s data fuels software applications and end-user products for companies innovating within the real estate, mortgage, marketing and insurance Vanguard logoindustries.

Rob BarberAs CEO of ATTOM Data Solutions and a 25-year veteran of the real estate information services industry , Barber plays a key role in driving the company’s mission to increase real estate transparency by arming businesses and consumers with the property data needed to make wise decisions.

This past year, Barber has led several strategic initiatives, launching new data delivery solutions that make data widely available to companies. This has brought comprehensive real estate data to disruptive startups and even to well established market leaders.

In February, ATTOM acquired Onboard Informatics, integrating Onboard’s neighborhood data into the ATTOM Data Warehouse. This was followed by the launch of ATTOM List in May, which is a marketing list creation platform.

Notably, the company introduced a new automated valuation model in June, and a new streamlined API developer platform in August.

Barber has played a key role in each of these initiatives as the company seeks to increase real estate transparency.

What’s the best advice you’ve ever received?

“Get comfortable with ambiguity and with making decisions knowing you will not have all the information you would like to have. Moving forward with pace and decisiveness trumps the status quo and fear of failure.”

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