How Fannie Mae is leveraging technology to expand access to homeownership

Fannie Mae is taking important steps to help the mortgage industry close the racial housing gap, achieve equality within the housing industry and offer sustainable and affordable housing.

What is the next step for NAR?

In this Q&A, Senior Real Estate Reporter Matthew Blake gives us the inside scoop on what happened at NAR’s annual conference, including the latest on the DOJ investigation.

Mortgage Tech Virtual Demo Day

Tune in to our live Virtual Demo Day on December 1st at 10am CT to experience demos from the most innovative tech companies in the Servicing, Audit and Post-Close space.

What’s next for the maligned real estate appraiser?

In this episode of Houses in Motion, a series that is part of the HousingWire Daily podcast lineup, St. Petersburg, Florida-based appraiser Francois “Frank” Gregoire discusses issues in the appraisal industry.

Real Estate

2018 Women of Influence: Cara Whitley

Global Chief Marketing Officer of Century 21 Real Estate

Cara Whitley

In her role as global chief marketing officer for Century 21 Real Estate, Cara Whitley leads the marketing, advertising and digital media efforts for the world’s largest real estate franchise organization, which has a presence in 80 countries and territories worldwide.

A 20-year veteran of loyalty marketing, business development, strategy and change management, Whitley has extensive experience in leading marketing teams in a global and multicultural environment.

In 2018, Whitely spearheaded a campaign to usher in the largest brand identity transition in the franchise’s history. With the mission to defy the mediocrity and complacency that has taken hold of the real estate industry, Whitley and her team unveiled a new visual identity and watermark, along with launching a multichannel campaign, plus an integrated media partnership with ESPN.

Whitley also spearheaded a recruitment campaign targeting the relentless midnight-oil burners called “Join the Relentless.” The campaign was strategically timed to connect with prospects in the wee hours of the night and morning, targeting entrepreneur self-starters, doers and workhorses – whether they are up early, on the go, or always on.

Most Popular Articles

FHFA: Government to back mortgages up to $970,800 in 2022

The FHFA today announced the baseline conforming loan limit for 2022 will be $647,200, an increase of 18%. In high-cost areas, the new ceiling loan limit is $970,800.

Nov 30, 2021 By
3d rendering of a row of luxury townhouses along a street

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