True Stories: Hybrid, eNote and RON Implementation

Join expert panelists that will discuss the status of federal legislation, trends in digital adoption and how best to prepare your organization for the next generation of lending processes.

Spruce’s Patrick Burns on innovation in title technology

In the season finale of Housing News season 5, Spruce CEO discusses heightened investor interest in title tech, innovation and fintech adoption.

UWM has a plan to win a war of mortgage attrition

UWM's margins will fall all the way down to 75 to 110 bps. Mat Ishbia says it's the perfect environment to prove that his mortgage firm is truly elite.

Don’t sleep on non-QM products

Now is the perfect time for originators to consider expanding to non-QM products – to grow business, diversify their offerings and to ensure an opportunity to better serve their customers.

Awards

2020 HW Woman of Influence: Carol Crawford

ClosingCorp, Chief Marketing Officer

Carol Crawford embodies ClosingCorp’s culture of innovation and efficiency.

A member of the original core team that conceived, built and grew the company, she has played major roles in acquisitions, tech collaborations and client relations, in addition to her marketing and brand development responsibilities. This year, ClosingCorp completed the successful acquisition of WESTvm, an order management platform. Crawford was involved with the due diligence and development of a corporate strategy to integrate the new technology into the company’s existing product suite. Since the acquisition, new sales of ClosingCorp’s Order Management platform, formerly known as WESTvm have exceeded company expectations, largely in part of the comprehensive go-to-market plan developed and rolled out by Crawford. Crawford’s multifaceted approach to launching new products, branding, strategically placed media communications and indispensable product training materials for employees and customers alike made the acquisition a complete success. In 2019, Crawford also led the rebranding of all company products to help the market understand the expanded solution suite and the benefits of using ClosingCorp solutions from fee quoting through service ordering, and upgrading the company’s website to reflect its new brand.

Most Popular Articles

How appraisers value homes in a hot housing market

How do appraisers value a home in a market where prices are escalating rapidly – and where nearly two-thirds of listed homes faced bidding wars in March? HW+ Premium Content

May 13, 2021 By

Latest Articles

Foreclosures down in April as moratorium continues

RealtyTrac and ATTOM Data Solutions found the number of properties with foreclosure filings in April are down 1% month over month and 17% year over year.

May 14, 2021 By
3d rendering of a row of luxury townhouses along a street

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