Let Valuation Tech Help Improve Your Collateral Valuation

Join this webinar to learn how technological advancements in valuation provide solutions to help lenders and servicers deliver more comprehensive offerings to their clients.

Talking proptech with FinLedger Director Holden Page

In this episode, Page discusses the hottest topics coming across FinLedger’s news desk. Topics include: the online banking market, what’s happening in the proptech space and recent private market deals.

With a reinvigorated CFPB, what’s next for the NYDFS?

While the CFPB is reinvigorated under the Biden administration, there’s plenty of room for it to retake a leading role and coordinate with the NYDFS.

Does your CRM hurt or help the customer experience?

In real estate, data is king. The more you leverage your own data the better off your agents or loan officers will be because they’ll be able to identify, target and create better customer experiences.


2019 HW Vanguard: Eric Drattell

Roostify General Council and Chief Compliance Officer

Over the past year, Eric Drattell has led the team at Roostify that is responsible for the certification of Roostify’s platform designed to ensure compliance with the Americans with Disabilities Act.

Under Drattell’s leadership, Roostify announced that the platform – both web-based and accessible on mobile devices – meets 100% of the applicable requirements and is fully accessible to borrowers with physical, visual and auditory disabilities. 

This was huge for Drattell, as his wife is hearing impaired. He personally saw to Roostify being certified to Web Content Accessibility Guidelines 2.1, Level AA, enabling lenders to offer an ADA-compliant loan experience to their applicants. The certification recognizes that the Roostify platform is accessible to all users, including people with limited or no vision, limited or no hearing, colorblindness and limited mobility.

As a lawyer himself, Drattell knows there is a cottage industry of plaintiffs lawyers who search out bank websites to see if they are ADA compliant, and when they find one that is not, they sue the banks on behalf of their clients. Drattell’s efforts proactively mitigate that hidden threat. Customers who use the digital mortgage platform Roostify provides its lending clients are making the biggest decision of their lives – buying a home. Drattell tirelessly works to ensure that the all borrowers, regardless of ability, can truly understand everything in the process.

As chief compliance officer, Drattell manages all aspects of the company’s legal matters and leads the team responsible for compliance with legal and regulatory requirements, ISO 27001 and SOC-2 certifications, and privacy and security.

What one habit has made a crucial difference in your success?

“Persistence. It’s not just about showing up, it’s about digging in, driving to a resolution and conclusion. As a former litigator, I have challenged clients and still had to mount the best case possible. Those lessons helped me succeed.”

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3d rendering of a row of luxury townhouses along a street

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