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Loan officers should be able to answer this question in 30 seconds or less 

Mar 27, 2018By

[Op-ed] Mortgage loan officers face a challenge this year: With mortgage interest rates on the rise, the pool of eligible rate/term refinance borrowers shrinks. As that side of the business is waning, loan officers must work harder to earn a borrower’s business. So, ask yourself this: Why should borrowers do business with you over the competition?

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