After spending six month analyzing Reverse Fortunes, Security one Lending has entered into a strategic technology relationship with the Redding, CA based customer relationship manager (CRM) provider.
“The ability to offer this technology to our Loan Officers in order to enhance their ability to effectively improve marketing responses, manage their client database, and measure their productivity will be the major differentiating factor in the recruiting and retention process.” said Dave Bancroft, EVP of Security One Lending.
“Our relationship with Reverse Fortunes provides S1L the ability to enhance the Loan Officer experience and to establish the firm as one of the best of class originators for 2010.”
Security One Lending has initially released it to their traditional retail channels and plans to release it to consumer direct channels in March said Eric Hiatt, President of Reverse Fortunes in an email to RMD.
Security One Lending will provide the service at no charge to all of their loan officers.
