The Key to Reducing Post-Refi Boom Borrower Churn

In this webinar, PRMG Chief Lending Officer Kevin Peranio will help attendees sort through the right technologies as he shares the tech investments that have had the biggest impact on his business.

Tracey Velt breaks down the latest RealTrends 500 rankings

During the episode, Velt highlights which brokerages achieved top rankings in both categories for 2020, and shares what stood out to her the most about the rankings.

Navigating Closing Struggles in 2021’s Purchase Market

Join this webinar to discover the most current information on hybrid and full eNote eClosings and discuss key criteria to successfully implementing your eClosing strategy.

About 7M refi candidates missed the “forever rate” boat

Rates jumped to 3.17% last week and Black Knight reported that there are now just 11.1 million “high quality” refi candidates. The smallest number of potential refi candidates in a year.

Real Estate

Like that home on Zillow? Now you can take a self-guided, in-person tour

The pandemic has sped up technology advancements

Zillow has launched self-guided, in-person tour options and digital floor plans on its site, creating a self-serve home-shopping experience for consumers.

With the self-guided tours, potential homebuyers and agents can use the Zillow app to unlock and tour an unoccupied home. This feature was piloted in Phoenix, where homes sold six days quicker, Zillow said.

“Zillow has been developing cutting edge tools that make it radically easier for people to move, and up until now, those tools were being adopted at a slow and steady rate,” said Zillow President Jeremy Wacksman.

“Now they have become essential for buyers, sellers and agents looking to move forward and stay safe,” Wacksman said. “We expect these tools will quickly become the new standard, and we’re already envisioning other ways we can help to enhance the online home shopping experience.”

According to a survey from Zillow, 55% of adults say they’re uncomfortable touring an occupied home during the COVID-19 outbreak.

Another option for home shoppers is an extension of Zillow’s 3D home tours, with added floor plans. These floor plans have room dimensions, and in the future will be a feature on all homes for sale.

Another Zillow survey said that 79% of homebuyers said they are more likely to view a home if the listing includes a floor plan they like, while 71% of homebuyers said a dynamic floor plan would help them determine whether the home was right for them.

More additions to the Zillow home shopping platform include adding virtual tours to more listings, virtual staging, custom options and safety standards.

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