How much does a Realtor spend on technology?

The price tag to stay competitive

The boom in home sales in the spring means that Realtors across the nation are busier than ever. In order to capture the target market audience, the industry has released hundreds of software products to beat the competition. And the money a real estate agent is willing to spend is quite high.

According to studies by the National Association of Realtors Center for Realtor Technology, agents and brokers on average spend $848 and $1,410 per year on technology, making this a billion-dollar industry.

To help sift through this ginormous industry, Swanepoel T3 Group is releasing the T3 Tech Guide, which evaluates the key software products considered essential for Realtors. Check back soon for more coverage on what those are. 

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