Chris Heller’s insights into the evolution of real estate

This week we are sharing an exclusive conversation recorded live at The Gathering in Scottsdale, this time with the esteemed Chris Heller, current president at OJO and former CEO of Keller Williams. Chris has worn many hats with over 35 years of experience in the real estate industry in multiple leadership and advisory roles under his belt. 

In today’s conversation with Clayton, they talk about OJO’s consumer-facing rebrand to Movoto and their recent acquisition of The LEAD Syndicate to launch Lever, a platform delivering an all-in solution suite for agents. They also talk about anticipated changes on the horion as the commission changes take effect, such as an industry-wide shift of fewer, more experienced agents and a downward trend in commissions.

Here’s a glimpse of what you’ll learn:

  • The Lead Syndicate acquisition aims to enhance services for solo agents and provide support in areas such as database management, marketing, and transactions.
  • The upcoming changes in the real estate industry will require agents and brokerages to focus on higher-value services and adapt to new market dynamics.
  • The industry is likely to see opportunities for consolidation and M&A as companies look to combine resources to navigate the changing landscape.
  • The Department of Justice’s ongoing scrutiny of the industry and potential consumer impacts should be closely monitored

Related to this episode:

The Power House podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.

3d rendering of a row of luxury townhouses along a street

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