What to expect at HousingWire’s Spring Summit

The focus of the Summit is The Year-Round Purchase Market. Record low rates led to a banner year for mortgage lenders in 2020, and this year is expected to be just as incredible.

Increasing lending and servicing capacity – regardless of rates

Business process outsourcing and digital transformation are proven solutions that more companies in the mortgage industry are turning to. Download this white paper for more.

HousingWire's 2021 Spring Summit

We’ve gathered four of the top housing economists to speak at our virtual summit, a new event designed for HW+ members that’s focused on The Year-Round Purchase Market.

An Honest Conversation on minority homeownership

In this episode, Lloyd interviews a senior research associate in the Housing Finance Policy Center at the Urban Institute about the history and data behind minority homeownership.

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The Experience Experiment: Undercover Shoppers Spill All – Sponsored by Total Expert

Think you know how your customers feel when they work with you? Well, Total Expert gives the inside scoop on how customer interactions are actually happening, as their secret shoppers share their takeaways after they went undercover to complete mortgage inquiries.

While they won’t specifically call out any company, you’ll still get unique insight on what the shoppers think the lenders did well, what they could have done better…and where they blew it. Amid unrelenting economic uncertainty, effective targeting and messaging are more important to your customer experience than ever. Total Expert, Chief Customer Officer, Sue Woodard and two of their “Expert” secret shoppers (Bobbi Jo Dallas and John “Jet” Thompson) share their findings with you, and most importantly, show you how to use them to level up your own customer journey.

Panelists:

  • Sue Woodard, Chief Customer Officer, Total Expert
  • Bobbi Jo Dallas, Customer Engagement Manager, Total Expert
  • John Thompson, Senior Product Designer, Total Expert

 Watch the full session below. To go back to the full engage.marketing 2020 on demand summit, go here.

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