Matthew Speakman on what’s driving homebuyer demand

Zillow Economist Speakman explains what Zillow’s recent report on homebuyer demand tell us about the current state of the housing market.

Record low mortgage rates hold steady at 2.72%

This is the second week in a row rates have sat at the lowest recorded level in the survey’s near 50-year history.

What Yellen as Treasury Secretary would mean for housing

Experts weigh in on former Fed Chair’s possible impact on GSE reform and how she could jumpstart the economy.

Building the one-touch digital mortgage

As Katherine Campbell drives toward a one-touch mortgage, she’s taking time to share what she has learned along the way.

Real Estate

Master Class: Real Estate Marketing

Leigh Brown holds many titles, including Realtor, broker, owner, author, keynote speaker, sales coach and more. She also host of the podcast Crazy Sh*t in Real Estate. However, her official title is founder/owner at Leigh Brown & Associates. 

In this session, she discussed what she is doing in real estate marketing right now and offers advice on how you can use these ideas yourself. In this candid conversation, Brown says, “If you do something that looks hard and make it easy and accessible, marketing can actually be something that goes beyond what you’re doing in your business, and it helps your neighbors and your community.”

She wrapped up her session by sharing some creative starter ideas on what to do and say on social media, adding the caveat that whatever idea you share on social media “must be something you can talk about over cocktails because otherwise, people are going to run from you. You’ll be dull, dry, dreadful and boring.”

Watch the full session below. To go back to the full engage.marketing 2020 on demand summit, go here.

Panelist:

  • Leigh Brown, Founder/Owner, Leigh Brown & Associates
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