What to expect at HousingWire’s Spring Summit

The focus of the Summit is The Year-Round Purchase Market. Record low rates led to a banner year for mortgage lenders in 2020, and this year is expected to be just as incredible.

How real estate agents can increase profitability in 2021

As real estate professionals strategize on how to do business in this competitive, fast-paced market, they’ll discover the need for better tools to market their listings.

HousingWire's 2021 Spring Summit

We’ve gathered four of the top housing economists to speak at our virtual summit, a new event designed for HW+ members that’s focused on The Year-Round Purchase Market.

An Honest Conversation on minority homeownership

In this episode, Lloyd interviews a senior research associate in the Housing Finance Policy Center at the Urban Institute about the history and data behind minority homeownership.

Real Estate

Master Class: Real Estate Marketing

Leigh Brown holds many titles, including Realtor, broker, owner, author, keynote speaker, sales coach and more. She also host of the podcast Crazy Sh*t in Real Estate. However, her official title is founder/owner at Leigh Brown & Associates. 

In this session, she discussed what she is doing in real estate marketing right now and offers advice on how you can use these ideas yourself. In this candid conversation, Brown says, “If you do something that looks hard and make it easy and accessible, marketing can actually be something that goes beyond what you’re doing in your business, and it helps your neighbors and your community.”

She wrapped up her session by sharing some creative starter ideas on what to do and say on social media, adding the caveat that whatever idea you share on social media “must be something you can talk about over cocktails because otherwise, people are going to run from you. You’ll be dull, dry, dreadful and boring.”

Watch the full session below. To go back to the full engage.marketing 2020 on demand summit, go here.

Panelist:

  • Leigh Brown, Founder/Owner, Leigh Brown & Associates
The rest of this content is for HW+ members. Join today with an HW+ Membership! Already a member? log in

HW+ includes weekly long-form digital content, HousingWire Magazine, access to HousingStack, and free admission to all HousingWire virtual events.

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