A Fort Myers, Fla. real estate broker is launching an auction Web site to sell luxury homes. Homes listed on the site will have a Web page with an audio virtual tour, interactive floor plan, press release, podcast and online bidding function. The home will receive a pre-listing inspection and staging as well, said Robin Speronis, owner and broker of Zen Real Estate. “Over 90% of affluent luxury home buyers start their home search online. It’s a natural progression to online bidding,” she said. “With the buying process in such a state of constant change, it is imperative the selling process adapt to give buyers exactly what they want.” To ensure that only serious bidders participate in the auction, the Web sites are password-protected. Speronis, who also runs a blog about Florida real estate, is offering three packages for listing homes on the auction site ranging in price from $3,995 to $9,995. Write to Austin Kilgore.
Most Popular Articles
Fannie Mae to expand title pilot program, Pulte says
Fannie Mae will soon announce initiatives to expand its title waiver pilot program, Federal Housing Finance Agency (FHFA) Director Bill Pulte said Tuesday.
Jun 24, 2026
-
Housing demand holds steady as regional inventory trends reshape the market
Jun 25, 2026 -
HUD tests a new Operation Breakthrough for today’s housing crisis
Jun 23, 2026 -
Young buyers are priced out in most U.S. metros, Pew data shows
Jun 25, 2026 -
Mortgage performance steady in May as calendar drives delinquency bump
Jun 26, 2026 -
How the housing market survived the Iran conflict
Jun 27, 2026
Latest Articles
Berkshire’s Clayton adds McGuinn Homes to Mungo as scale race widens
Clayton Home Building Group confirmed that its Southeast U.S. powerhouse operator, Mungo Homes has acquired Columbia, S.C.-based McGuinn Homes, a four-decade-old regional builder whose rise in HousingWire’s Homebuilder Rankings reflected a carefully executed growth strategy centered on attainable homeownership, disciplined operations and customer focus. In announcing the acquisition, Clayton described the combination as built on […]
-
FOA completes deal for Onity reverse mortgage assets, adding $5.2B in UPB
-
California November ballot: a billionaire tax and new local tax limits
-
Tom Blanchard keeps Blanchard & Calhoun focused on what big firms can’t buy
-
Why mortgage rates are rising, not falling, with oil under $70
-
Harvest Capital, TPG close $600M Metro Development Group line