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Breakout: The Evolution of the Real Estate Brokerage

The consolidation of real estate brokerage and mortgage services continues as both seek out ways to combine services to offer more to consumers. Real estate brokerages have long added core services to increase profitability. Now, mortgage firms such as Rocket and Better are adding real estate brokerage services. In this panel, we talk to real estate brokerage leaders about this evolution, competition from the mortgage side and what the industry will look like going forward.

Watch the full session below. To go back to the full HousingWire Annual 2021, go here.

Panelists:

  • Chris Kelly, President and CEO, Ebby Halliday Companies
  • Christian Wallace, Head of Real Estate Services, Better
  • Tracey Velt, Managing Editor, RealTrends
  • Mark Johnson, CEO, JPAR – Real Estate

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