How to simplify the appraisal process for everyone in today’s hot market

The housing market isn't slowing down anytime soon, and appraisers need to make sure they have the right tools to manage the high demand.

Who’s afraid of the PSPA?

Stakeholders are divided over whether, in light of proposed changes to its capital rule, the FHFA should retool its agreement with the U.S. Treasury and remove policies some say never belonged there in the first place.

Back to the Future of Mortgage Lending

This webinar will discuss what’s to come in the future of mortgage lending by analyzing past trends in the industry, evolving consumer behaviors and demographics of the industry’s production capacity.

Logan Mohtashami on jobs data and the bond market

In this episode of HousingWire Daily, Logan Mohtashami discusses what the jobs data, changes in the bond market, and the Omicron variant could mean for housing.

Awards

HW 2019 Insider: Alicia Roundy

Associate Vice President of Digital Marketing Strategies, Mortgage Bankers Association

Alicia Roundy is constantly pushing the Mortgage Bankers Association to evolve from a digital marketing perspective, and widening its exposure through leadership on social media and email marketing.

F2Roundy plays a key role in the communications strategy of the MBA, the largest trade group in housing finance. Roundy oversees web and email strategy and leads the promotional aspects of social media for the group. During the last 12 months, Roundy worked hand-in-hand with the group’s IT team and internal stakeholders to a new association management software system, more than doubled ad sales on MBA.org, launched a newly refreshed MBA.org website, worked to increase MBA’s engagement on all social media platforms, led the MBA’s initiative to utilize marketing automation and conversion data to understand marketing’s impact on sales, and continues to contribute on projects and initiatives throughout the organization.

“I have always approached my work with an eye toward new ideas that can help MBA reach its members. The challenges and rewards that come with researching, identifying and applying new approaches and tactics are what drive me every day.”

Most Popular Articles

Pending home sales shock 2021 housing crash bears

Pending home sales beat estimates and we can now say the 2021 housing crash bears are even worse forecasters than the 2020 housing crash bears.

Nov 29, 2021 By

Latest Articles

To advance mortgage lending, trust must take backseat to truth

The problem with the “trust, but verify” model, which is still used by many lending institutions today, is that it’s time-consuming and expensive.

Dec 07, 2021 By
3d rendering of a row of luxury townhouses along a street

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