Written by Jessica Guerin, as originally published in The Reverse Review.

In this month’s edition, we talk a lot about partnering with financial planners and Realtors to help spread the word about the important role HECMs can play in retirement planning. The Longevity Task Force’s Shelley Giordano talks about developing a deeper understanding of the HECM’s benefits so that we can better connect with financial advisors; Weiner Brodsky’s Jim Milano explores the legal implications of establishing formal partnerships with other professionals; and in this month’s feature, seasoned HECM specialist Kent Kopen outlines the importance of educating Realtors about the H4P.

Each of these thoughtful articles stresses the fact that we must find a way to reach beyond ourselves to promote this product. Our hope is that The Reverse Review supports this mission by providing a forum where professionals can share their ideas about how we can achieve this goal.

Help us by participating in the conversation. Write to us with your ideas on advancing the reverse market. Comment constructively on our stories online. Let’s commit to working together to spread the word about the important financial tool.