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Mason-McDuffie Mortgage Corp. focuses on borrower experience

Silicon Valley tech infuses strategy

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By combining high-touch customer service with innovative technology solutions, Mason-McDuffie Mortgage Corp. simplifies the mortgage loan process for borrowers.

“Borrowers can get lost in the huge amount of paperwork involved in the loan process,” said Jason Frazier, chief information officer at Mason-McDuffie. “We do our best to provide clear communication and guidance throughout the process to make it less complicated and reduce the borrowers’ stress.”

Mason-McDuffie’s strategy puts an emphasis on listening closely to consumer needs and then developing solutions that address those specific pain points. The company, situated close to Silicon Valley, has sourced its technology infrastructure from outside the mortgage industry, using vendors that other tech firms use.

As part of its latest innovation, Mason-McDuffie is partnering with tech company Blend to power its new EQ Mortgage Experience. Using Blend’s mortgage lending platform, Mason-McDuffie can offer an expansive digital experience to homebuyers. And with Blend’s tools, the company will be able to quickly verify borrower details, shortening wait times and improving the customer experience.

“It will allow real-time loan processing and communication. It will also reduce paperwork flow by allowing consumers to upload documents directly from the source to us,” said Marilyn Richardson, president and CEO.

Mason-McDuffie’s listen-and-respond approach is part of its DNA. The company is employee-owned, and all employees are invested in making the company the best it can be. As the company expanded rapidly over the last several years, loan officers felt burdened by marketing tasks. After brainstorming solutions, Mason-McDuffie hired three employees dedicated to marketing, and even implemented a marketing concierge service.

This service, unique in the industry, lets loan officers choose the level of marketing help they need, including the full-service option of a complete marketing package.

Far more than just a CRM program, the service can generate and manage the design, content and delivery of all email marketing, print and social media. Relieving the burden on its loan officers means a happier, more productive team focused on delivering excellence for the borrower.

“This is what puts us ahead of our competitors — our exceptional customer service and technology innovation,” Chairman Herb Tasker said.


HErbHerb Tasker, Chairman

As chairman, Herb Tasker led the team that founded the third iteration of Mason-McDuffie Mortgage in 2005, bringing a historic name back into the real estate market place. The first Mason-McDuffie Mortgage was founded in 1887. His involvement with Mason-McDuffie Mortgage dates back to the 1970s and he served as chairman and CEO from 1982-1984.

In addition to Mason-McDuffie Mortgage, Tasker has been successfully involved as a senior executive in the formation and eventual sale of other mortgage companies, including All Pacific Mortgage and AIG Centre Capital. He is a former president of the Mortgage Bankers Association as well as a former president of both the California Mortgage Bankers Association and the Southern California Mortgage Bankers.

He currently serves on the board of directors of First American Title and AmNet Mortgage. Other board appointments include University of San Diego and the university’s Burnham-Moores Center for Real Estate Policy Advisory Board.

Tasker holds the title of Certified Mortgage Banker and is a registered California Real Estate Broker.

MarilynMarilyn Richardson, President and CEO

Marilyn Richardson is an experienced mortgage professional and one of the founders of Mason-McDuffie Mortgage Corp. As president and CEO, she oversees the day-to-day operations of the company and serves on the Board of Directors. She served as operations manager for Mason-McDuffie Financial and became the first female partner in 1979.

Richardson has since successfully directed operations for several mortgage companies in the San Francisco Bay Area, including RBC Mortgage, Zino Mortgage Group, Countrywide Home Loans, Union Security Mortgage and ITT Financial. She and Tasker assembled the team that re-founded Mason-McDuffie Mortgage in 2005.

Richardson has served as a director of the California Mortgage Bankers Association and currently is a member of the loan production committee for the MBA.

JasonJason Frazier, Chief Information Officer

Jason Frazier brings a strong technology and operations management background in Silicon Valley and San Francisco technology firms to the mortgage industry. His experience has helped with the creation and leadership of the Prime Services Group. He joined Mason-McDuffie in 2009. Frazier has worked with or consulted for a variety of firms, including Founders Fund, LinkedIn, Palantir Technologies and Peregrine Systems. He served as senior vice president of IT and security for Clarium Capital prior to moving to Mason-McDuffie.

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