Matthew Momberger is director of Marketing at Christie’s International Real Estate Southern California, where he leads marketing strategy for one of the country’s top luxury real estate brokerages. As the firm’s most senior marketing executive, Momberger has helped shift the focus from traditional property promotion to building powerful personal brands for agents through storytelling, data and global distribution.
Over the past year, Momberger played a key role in expanding the firm into new verticals, including the launch of the industry’s first dedicated crypto division at a U.S. brokerage, as well as new development and architecture-focused advisory divisions. He led positioning and go-to-market strategy for each initiative, translating complex topics like cryptocurrency transactions and development opportunities into clear messaging for global buyers, investors and agents.
His work has helped integrate these divisions into a broader marketing ecosystem, supporting new revenue channels and more than $300 million in crypto transactions since the division’s inception. He also contributed to the firm’s growth from 250 to 350 agents and a 20% increase in social media presence.
Through his “Strategic Exposure” model, Momberger replaced broad marketing with targeted campaigns built around buyer psychology, data and layered distribution. His approach reduced marketing spend by 25% while increasing traffic by 20%, reinforcing his ability to pair creative storytelling with measurable business impact.
Name:
Matthew Momberger
Title:
Director, Marketing
Company Name:
Christie's International Real Estate Southern California
