2026 Marketing Leader: David Bolin

David Bolin

David Bolin is vice president of Marketing at FirstClose, where he has helped transform marketing into a major driver of growth during a period of rising demand for home equity solutions. With more than 20 years of experience in fintech and mortgage technology, Bolin has built a reputation for translating complex lending technology into clear, compelling market narratives that resonate with both lenders and consumers.

Over the past year, Bolin scaled FirstClose’s marketing team from one person to eight, building the infrastructure needed to support demand generation, product marketing and brand strategy at scale. Under his leadership, marketing now generates 65% of the company’s total pipeline and contributed to a 2.2x increase in overall pipeline growth.

Bolin played a key role in positioning FirstClose to capitalize on growing home equity demand by aligning marketing, product and sales around the company’s advantages in automation, speed and borrower experience. His efforts strengthened the company’s market presence as lenders increasingly sought technology capable of reducing closing timelines from weeks to days. Today, FirstClose supports more than 225 financial institutions and has facilitated $129 billion in funded loans.

A strong advocate for customer storytelling, Bolin also led the development of case studies highlighting measurable lender outcomes, including reduced turnaround times and expanded home equity production. Beyond campaign execution, he has elevated FirstClose’s visibility through strategic messaging around integrations and partnerships, helping position the company as a trusted partner in digital lending transformation.

Name:

David Bolin

Title:

Vice President, Marketing

Company Name:

FirstClose

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