Alyssa Murphy is senior vice president of Marketing at Renovo Financial, where she leads a 10-person team responsible for corporate marketing and growth strategies supporting loan officers nationwide. Her leadership has helped strengthen Renovo’s position as a leading private lender serving real estate investors across multiple markets.
Over the past year, Murphy has advanced Renovo’s marketing strategy by building a more consistent, strategic brand voice and expanding the company’s social media presence. She also led enhancements to Renovo’s digital asset library, creating a more accessible suite of marketing materials that supports both corporate initiatives and individual loan officer needs.
Murphy has helped evolve Renovo’s marketing team into a true in-house agency, providing loan officers and leadership with tailored strategy, content and campaign execution. This approach has improved speed, consistency and alignment between marketing and business development while strengthening relationships in local markets.
Known for her collaborative leadership style, Murphy is a trusted partner across the organization, ensuring marketing initiatives support client relationships, brand growth and revenue goals. She is also deeply committed to her team’s development, creating opportunities for team members to take on larger roles and contribute at a higher level. Her leadership continues to elevate marketing as an integrated driver of long-term growth at Renovo.
Name:
Alyssa Murphy
Title:
Senior Vice President, Marketing
Company Name:
Renovo Financial
