Steve Jacobson, founder and CEO of Fairway Home Mortgage, exemplifies purpose-driven leadership in the mortgage industry. Over the past 28 years, he has built Fairway into one of the most respected independent mortgage companies in the nation, grounded in values of humility, responsiveness, and service. Jacobson’s leadership is not just about performance; it’s about creating a culture that prioritizes serving others.
In the last year, Jacobson’s commitment to servant leadership was evident as he mobilized over $2 million in disaster relief, responding to hurricanes in 2024 and the flooding of the Guadalupe River in 2025. His actions went beyond financial contributions; he challenged the entire industry to rise to the occasion, urging other leaders to step up for their communities. This bold example galvanized others and reinforced the idea that true leadership means showing up when people need you most. Beyond crisis response, Jacobson remains engaged in mentoring leaders, supporting military families through Fairway’s American Warrior Initiative, and driving initiatives that uplift underserved communities.
Jacobson’s leadership is deeply personal and evident in every aspect of Fairway Home Mortgage. Over the past year, he has helped the company navigate a rapidly changing market with resilience and heart, championing operational efficiency while maintaining a focus on people. His belief that taking care of the team leads to taking care of clients is reflected in his decisions. His disaster relief initiatives not only supported communities in crisis but also reinforced Fairway’s mission, fueling retention and engagement during industry-wide volatility.
Jacobson has also advanced internal initiatives focused on culture, coaching, and communication, helping Fairway maintain its reputation as a top workplace. He is not a typical boardroom CEO; he engages daily with ‘the street’—the people in the branches serving clients. Jacobson’s unwavering commitment to humility, speed of response, and service to others continues to inspire a movement of impact far beyond the loans Fairway originates.
What’s the best piece of advice you’ve ever received?
There is always always, always, always an answer even if you do not think there is one. Keep digging.
Name:
Steve Jacobson
Title:
Chief Executive Officer
Company Name:
Fairway Home Mortgage
