Ivan Ahmed brings nearly two decades of mortgage and financial services experience to Experian’s housing business, translating data and technology into measurable gains for lenders. As senior director, Ahmed focuses on products that connect property and credit information for a fuller borrower view. His work spans AI-powered address pinning, property-driven marketing models, alerts and enriched borrower attributes that support retention, risk mitigation and growth.
Prior to Experian, Ahmed co-founded a fintech in 2015 that was acquired by a major bank, experience that informs his approach to scaling solutions and aligning them with bank requirements. At Experian, he emphasizes collaboration across product, engineering and go-to-market to move beyond data silos and concentrate on decisions: who to reach, when to engage and how to manage payoff and credit risk earlier in the lifecycle. Results include campaigns with materially higher engagement; early payoff risk models that inform pricing and servicing; and tools that help customers activate insights quickly. Ahmed’s role also includes guiding market strategy so clients can deploy Experian’s property and credit ecosystem to practical ends, from borrower retention programs to portfolio analytics. By keeping outcomes front and center, Ahmed advances decisioning that is faster, more confident and tied to lender performance.
Name:
Ivan Ahmed
Title:
Senior Director, Product Marketing
Company Name:
Experian
