Ashland Alitz has rapidly risen through the mortgage industry, starting as a loan officer just eight years ago and earning her place as a top producer and branch sales manager for one of Fairway’s leading branches in Minneapolis, MN. A dedicated professional and natural leader, she embodies Fairway’s Core Values with humility, generosity and a commitment to serving others.
In 2024, Alitz’s branch helped over 900 families achieve homeownership, while she personally closed 126 home loans, totaling $43.7 million. She is a trusted resource for the 16 loan officers on her direct team and a consistent source of guidance and encouragement for professionals across Fairway’s network and beyond. Her abundance mindset and willingness to support others make her an invaluable leader.
Alitz leads by example, demonstrating best practices and sharing her knowledge. She is highly engaged on social media, using her success to inspire and teach others how to build their presence. She is known for her persistence in finding solutions for complex home loans — an approach that not only drives her own success but also makes her a sought-after mentor.
Beyond her professional achievements, Alitz is a mother to four young daughters, balancing career and family life in a way that motivates those around her. She seamlessly integrates both aspects of her life, proving that leadership, success and family can thrive together.
What is the best piece of advice you have ever received?
Strive to be 1% better every day. You don’t have to have it all figured out, but find your consistency in getting a little better every day and that will make a huge difference. I did that with social and it really helps me stay top of mind.
Name:
Ashland Alitz
Age:
30
Title:
Branch Sales Manager
Company Name:
Fairway Independent Mortgage Corporation
