Over the past year, Paul Akinmade has played a central role in advancing CMG Financial’s position in the mortgage industry through a thoughtful blend of marketing innovation and technology integration. Despite a difficult rate environment, Akinmade’s steady leadership has empowered loan officers with sophisticated tools that streamline customer engagement, elevate brand presence and improve recruitment outcomes. His work guiding the development of CMG’s point-of-sale (POS) opportunity pipeline — recognized as a 2024 Tech100 product — demonstrates a forward-thinking approach rooted in automation and data utilization. Under his direction, the platform identifies solicitation opportunities using a combination of historical borrower data, credit indicators and AVMs, giving CMG a significant edge.
Akinmade’s leadership extends to the creation and expansion of major initiatives like List & Lock and Build & Lock, platforms designed to benefit both loan officers and builder partners. These solutions enhance marketing reach and improve operational efficiency by offering customizable collateral, real-time tracking and rate flexibility for sellers. He has also overseen the seamless integration of third-party platforms like Mortgage Coach, Social Coach and MMI to enrich the user experience.
Internally, Akinmade supports CMG’s recruitment strategy through personalized digital experiences tailored to prospective hires, contributing to substantial production growth. His hands-on approach, collaborative mindset and commitment to innovation foster a culture where cross-functional teams work toward shared success. Akinmade remains actively engaged in the broader mortgage community through thought leadership and industry events, sharing insights that support CMG’s mission of customer-focused, technology-enabled growth.
Name:
Paul Akinmade
Title:
Chief Strategy Officer
Company Name:
CMG Financial
