2025 Marketing Leader: Hannah Hartley

Hannah Hartley

Hannah Hartley is a marketing leader whose work has reshaped brand strategy and client engagement in the mortgage industry. Known for her thoughtful and results-driven approach, she blends creativity with a clear understanding of market dynamics, helping organizations build stronger connections with their audiences. Over the past year, she has elevated her team’s impact through strategic storytelling, innovative content development and meaningful partnerships. Her efforts have led to notable gains in lead generation, client retention and brand recognition, all while staying aligned with the broader goals of the business.

Hartley’s influence extends beyond day-to-day marketing. She contributes to internal innovation initiatives, mentors emerging professionals and actively supports industry programs focused on education and access to housing. Her commitment to inclusive messaging and community engagement reflects a deeper purpose that informs her work and leadership style.

A standout example among her many accomplishments is a homeownership education campaign that exceeded expectations in reach and engagement while delivering real value to consumers. This initiative, like much of her work, showcases her ability to lead with integrity and vision. She consistently brings teams together around ideas that emphasize clarity, service and trust — values that resonate across both internal stakeholders and the wider market. Through her steady leadership and collaborative spirit, Hartley has become a trusted voice in the housing finance space and an essential contributor to her organization’s growth and culture.

Name:

Hannah Hartley

Title:

Assistant Vice President/Director of Marketing

Company Name:

CIS Home Loans

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