Over the past year, Craig Leabig has played a pivotal role in reshaping Informative Research’s marketing approach, transforming it into a more innovative, transparent and engagement-focused operation. By implementing tools such as a real-time client status page, a scalable content engine and a unified marketing infrastructure across multiple brands, he significantly expanded the company’s digital footprint and enhanced its reputation among clients. His work has been instrumental in opening new revenue channels while improving the overall client experience.
Leabig’s approach goes beyond traditional marketing execution. He has built systems that connect marketing efforts directly to business growth, fostering stronger alignment within the broader Stewart family of companies. His leadership has supported improved operational efficiency and laid the foundation for effective cross-selling opportunities. Under his direction, the marketing team has increased content output and expanded its use of marketing automation and sales enablement, contributing to a data-driven and cohesive campaign strategy.
Throughout his tenure, Leabig has championed brand-building initiatives that have raised the visibility of Informative Research in key markets. This includes the creation of compelling case studies, regular press communications and integrated campaigns highlighting client success stories, all of which emphasize transparency and trust. His emphasis on “Our People, Our Process, Our Technology” has guided the marketing team’s efforts and reinforced the company’s client-focused value proposition. These efforts have supported significant growth in the company’s social media presence and client engagement, helping to position Informative Research for continued success.
Name:
Craig Leabig
Title:
Senior Vice President, Marketing
Company Name:
Informative Research
