2024 Woman of Influence: Tamra Rieger

Tamra Rieger

Tamra Rieger, with 28 years of experience in the mortgage industry, is the president of Evergreen Home Loans, a full-service direct home loan lender operating in 12 states in the Western US. As one of the few female presidents in the independent mortgage banking sector, she is a trailblazer in an industry typically dominated by men. Rieger has established herself as a leader, particularly in digital transformation and pioneering innovative products. She is a speaker at MBA and mortgage industry conferences, discussing topics like digital mortgage implementation and women in leadership. Despite the industry’s male-dominated nature, Rieger remains dedicated to amplifying female voices and inspiring other women to follow in her footsteps.

In her role at Evergreen, Rieger defines and promotes the company’s competitive advantages, oversees production leadership and growth strategies and leads the adoption of new technologies and innovative loan programs. She developed and launched one of the first cash offer programs in the nation provided by an IMB, CashUp by Evergreen in 2019 and Fast As Cash in 2023 — designed to help homebuyers and real estate agents compete against cash buyers — resulting in 160 closed cash offers. She developed and launched the StepUp program in 2021, which has skyrocketed in this year, helping 170 homeowners buy their dream home before selling their current home.

Rieger is an inspiration for young women aspiring to make their mark in the industry. She is proof that you can start at the bottom and work your way up in the business if you are hungry and have a burning desire to learn and grow. She started in mortgage at the front desk, answering phones, and worked her way up through Secondary Marketing and Operations. In her 11 years at Evergreen, she was promoted from EVP of Loan Fulfillment to chief operating officer to president. She attributes her success at Evergreen to the inclusive culture where women are respected, and their opinions are heard and valued. She attracts and retains top talent, with 60% of managers at Evergreen being women, fostering an environment of creativity and growth. This commitment has led Evergreen to be recognized multiple times on Fortune’s “Best Workplaces for Women” list.


Tamra Rieger



Company Name:

Evergreen Home Loans

3d rendering of a row of luxury townhouses along a street

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