2024 Marketing Leader: Stefan Sowder

Stefan Sowder

As the housing industry’s most modern servicing fintech, Sagent has earned its reputation as a pacesetter and industry innovator, as well as a dynamic brand and marketing powerhouse — and at the helm of Sagent’s marketing team lies Stefan Sowder, director of brand marketing.

With more than 17 years of experience in the mortgage industry, Sowder firmly believes exceptional marketing must be rooted in empathy with a tangible impact on the lives of the audience it serves. At Sagent, he “connects the dots” between multi-layered technical solutions and the people who purchase, build, use, and love them — the impact of which will be felt for years to come as Sagent continues to innovate alongside the servicing industry’s biggest banks and lenders to fundamentally change the dynamics of America’s $14 trillion housing ecosystem.

Sowder’s marketing leadership over the past 12 months has touched nearly every facet of the organization including content creation, leading employee-engagement initiatives, and event coordination that keeps Sagent in sharp industry focus and strategic pricing initiatives.

Sowder first cut his teeth in the mortgage industry in a dynamic startup environment where everyone wears multiple hats and shares a strong work ethic to perform at a high level within an efficient, flat leadership structure. These values have endured through Sowder’s career, finding an organic complement at Sagent where he collaborates with colleagues at any level and with a strong understanding of company strategy, enabling him to effectively lead teams to outcomes that are aligned with the company’s mission to lead the evolution in loan servicing by solving its most complex challenges.

Name:

Stefan Sowder

Title:

Director of Brand Marketing

Company Name:

Sagent

3d rendering of a row of luxury townhouses along a street

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