2024 Marketing Leader: Kelly Gill

Kelly Gill

With nearly 20 years of experience in the financial services industry, Kelly Gill has a proven track record of elevating and growing mortgage brands through impactful marketing campaigns. Her extensive experience provides her with unique insight into what’s important to brokerages and loan originators and allows her to turn those needs into actionable strategies.

Gill is the force behind one of the leading cross-functional marketing departments in the mortgage industry. For the last six years, Gill has been an integral part of the Motto Franchising (Motto Mortgage Brand) and wemlo executive leadership teams, helping steer the first-of-their-kind brands through a period of significant growth and serving as a key member of the wemlo acquisition team.

Gill is a manager who prides herself on being a leader who creates other leaders. Rather than focusing on job listings on a resume, she strives to hire team members with diverse skills and backgrounds that can bring new ideas and perspectives to the marketing strategy for the brands they support. Her leadership style promotes autonomy and trust in the individuals she hires, which in turn results in a highly productive, collaborative, respectful and successful team. On top of that she strives to provide the flexibility that team members need to be successful and fulfilled both at work and in their personal lives.


Kelly Gill


Senior Vice President, Marketing and Advertising

Company Name:

Motto Franchising

3d rendering of a row of luxury townhouses along a street

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