Upon joining The Money Store as Chief Operations Officer in 2017, Peter Alvarez was tasked with revitalizing a 50-year-old brand, essentially starting from just a small footprint in Florham Park, New Jersey. Alvarez quickly helped set the company apart from much of the competition through his commitment to a flat management structure and his strong focus on delivering lower interest rates to customers balanced with fair compensation for mortgage originators. His unique approach caught the attention of some of the brightest talent in the industry, spurring the company’s growth.

Joining forces with chief financial officer David Zilberman, Alvarez began The Money Store’s expansion into the West by hiring West Division Manager Mack McConkey in 2018. He then refocused on the East Coast and Midwest, recently bringing on board John Palmiotto as chief production officer and Coleen Bogle as chief marketing officer to drive future success. By honoring the legacy of the 50-year-old brand while evolving it into a cutting-edge organization, Alvarez created a model that attracts top talent, customers and business partners.

Alvarez’s drive and focus on achieving goals is unparalleled. He consistently prioritizes doing the “right thing” for employees, customers, business partners and the company. With over 30 years of industry experience, Alvarez has developed his skills to an exceptional level. Under his leadership, The Money Store has experienced balanced growth, increased profits, and exceptional employee retention and satisfaction.

Alvarez’s leadership style is characterized by transparency, a direct and no-nonsense approach, and a relentless pursuit of excellence. His strategic initiatives and forward-thinking mindset have positioned The Money Store for future growth, continuously evolving to meet the demands of a dynamic market while honoring the legacy of the brand.

Name:

Peter Alvarez

Title:

Chief Operations Officer

Company Name:

The Money Store