2023 HW Tech Trendsetter: Aarne Huttunen

Aarne Huttunen

Aarne Huttunen is chief product officer at CubiCasa and is responsible for making sure that CubiCasa’s customers love the product — one of the world’s most user-friendly floor plan creation technologies. Given the massive growth the product has experienced in the U.S. market in the last two years, it’s clear that Huttunen has been doing his job.

As a founding leader in CubiCasa’s origins in Finland, Huttunen has helped build the product from the ground up from its inception. He is laser-focused on listening closely to what customers want and need from the product, and iterating quickly to give them what they want. He’s obsessed with keeping the user experience simple, clean and effective. Additionally, his positivity, practicality and desire to dream big are the backbone of who CubiCasa is.

Huttunen led the effort behind CubiCasa’s two biggest product launches in its history, both in the last year. First was the August 2022 release of its new freemium pricing model in the U.S., designed to spur massive adoption of floor plans in the U.S. real estate listing space (hint: it worked). Second was the June 2023 launch of its new immersive 3D products, which empower listings with elevated marketing assets from the same five-minute smartphone scan users know and love.


Aarne Huttunen


Chief Product Officer

Company Name:


3d rendering of a row of luxury townhouses along a street

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