Celia Pinczower is the head of marketing at Endpoint, a company that is reinventing the settlement experience from the ground up. Pinczower has been instrumental in launching the Endpoint suite of products in the market and evolving its brand as the company has expanded its capabilities and service offerings over the past three years. She is a highly skilled brand and growth marketer and world-class executor who has ensured that Endpoint is visible at key industry events through sponsorships and earned speaking placements, helping to build the company’s brand awareness. She is well-respected by leadership and the team she manages.
To support the company’s expanded capabilities, Pinczower orchestrated a well-thought-out brand campaign that included media interviews, industry speaking engagements, a company-sponsored blog, social media content and other events, alongside launching a new company website. The rollout was timed around a number of well-attended industry events to ensure maximum traction for Endpoint. Just recently, Endpoint launched Jot, a signing service platform and nationwide community for mobile notaries. Pinczower played a key role in Jot’s launch from concept to execution. She and her team lead all elements of the product branding, go-to-market strategy and rollout: including the logo design, website, marketing collateral, social media strategy and media relations. She also recognized the importance of forming a strong relationship with the Notary Association of America to ensure they amplified the launch to their members.
Head of Marketing