2022 HW Tech Trendsetter: Matt Tippets

Tech Trendsetters Award Matt Tippets

Matt Tippets is the chief product officer at Total Expert. With 20 years of experience in enterprise cloud-based software, Tippets has spent the last two years at Total Expert leading the development and launch of the company’s newest innovation, Customer Intelligence — the industry’s first fintech platform to bring customer insights directly into automated sales and marketing workflows. Tippets’ work on Customer Intelligence and Total Expert’s customer-direct strategy has allowed Total Expert to meet the growing demands of banks, credit unions and lenders.

Tippets is committed to using his technical skills and industry knowledge on market trends, consumer experiences and software- as-a-service to make valuable improvements to the Total Expert platform. In the past 12 months, Matt oversaw the introduction of nearly 40 new features and product enhancements for the Total Expert platform, demonstrating his team’s commitment to continually optimizing performance to help his clients meet their business objectives.


Matt Tippets


Chief Product Officer

Company Name:

Total Expert

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