2022 HW Insider: Rachel Cunningham

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As director of customer success, Rachel Cunningham’s passion for ensuring the long-term success of Sales Boomerang and its customers is evident not only to her team and the company but to its clients as well. Her commitment to the Sales Boomerang ethos “No Borrower Left Behind” is clear as she works diligently day in and day out for the betterment of everyone around her. Cunningham’s influence can be felt by Sales Boomerang’s customers in their pipeline growth and increased customer retention as well as by Sales Boomerang itself in its customer and revenue growth.

Cunningham’s team focuses their efforts to both grow and retain Sales Boomerang’s customer base. Cunningham is, directly and indirectly, responsible for many of Sales Boomerang’s growth metrics. In 2021, Sales Boomerang saw a record 5.1% growth in its customer base while executing 56 customer renewals for millions in contract value. She also created a Planning for Partnership program, resulting in strategic conversations and significant growth of key clients.


Rachel Cunningham


Director of Customer Success

Company Name:

Sales Boomerang

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