2021 HW Insider: Arend de Jong

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As chief financial officer, one of Arend de Jong’s main areas of focus is company growth. A member of the company’s leadership team since the beginning, de Jong has worked to translate Sales Boomerang’s mission into a workable business model with clearly defined business metrics. As a testament to that mission, in August, Sales Boomerang debuted in the top 5% of the Inc. 5000 with revenue growth of more than 3,800% in its first three years of operation (2017-2020). In the past 12 months, de Jong has focused on scaling Sales Boomerang for continued success. Last year, Sales Boomerang grew revenue by more than 116% year over year. The company works with over 125 IMBs, banks and credit unions, for whom it delivered $468 billion in loan opportunities last year alone. He not only works to ensure that Sales Boomerang is financially successful, but he also works to ensure that each team member understands how they play a part in the company’s success. He hosts a monthly finance meeting, in which he breaks down recent metrics and what each means for the business.


Arend de Jong



Company Name:

Sales Boomerang

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