Fairway’s 24/7 Marketing HUB is a no-cost, dedicated learning management system technology. It was born from the understanding that deeper knowledge and training of mortgage products, industry topics and real estate strategies, will lead to faster turn times, stronger relationships and more business in the door. Fairway built this technology to integrate with an internal CRM, allowing better tracking of course completions, incorporation of gamification elements and automation that increases recapture rate with end-users. The app-based component ensures all loan officers have access across any device, anytime they need it.

Currently Fairway has more than 5,000 members who choose to access HUB content every day. With a million pageviews since inception, Fairway’s Marketing HUB currently provides these employees more than 700+ video training sessions, access to exclusive podcasts and more than 250 content downloads, including playbooks, 1-pagers, white papers, cheat sheets and infographics across a variety of topics.

Company Website:

https://www.fairwayindependentmc.com/

Markets Served:

Loan Origination

Company HQ:

Madison, Wisconsin