Danielle Samalin serves as CEO of Framework, an innovative mobile-first homeownership platform designed to prepare and support homebuyers and owners for long term financial wellbeing. Samalin’s passion for the enduring importance of home, especially homeownership, has been the driving force behind her successful housing industry career. She has helped transform the business model for the housing counseling industry and created new technologies and delivery systems to educate and empower homebuyers and owners. Samalin was named one of Housing Wire’s 2014 Influential Women in Housing. She has served on Fannie Mae’s Affordable Housing Advisory Council (2016-17), was Co-chair of the National Industry Standards Advisory Committee, and Co-created the Coalition of HUD Housing Counseling Intermediaries, a national network of HUD-approved housing counseling nonprofit organizations.