Top markets for affordable renovated housing inventory

Despite the rapidly deteriorating affordability, there is some hope for homebuyers in the form of renovated homes: properties that have been rehabbed into move-in ready condition after being purchased at auction.

HousingWire Magazine: December 2021/ January 2022

AS WE ENTER A NEW YEAR, let’s look at some of the events that we can look forward to in 2022. But what about what’s next for the housing industry?

Back to the Future of Mortgage Lending

This webinar will be a discussion on understanding what’s to come in the future of mortgage lending by analyzing past trends in the industry, evolving consumer behaviors and demographics of the industry’s production capacity.

Logan Mohtashami on Omicron and pending home sales

In this episode of HousingWire Daily, Logan Mohtashami discusses how the new COVID variant, Omicron, will impact inflation and whether or not it will send mortgage rates lower.

Awards

2020 HW Woman of Influence: Dana Fortin

Embrace Home Loans Chief Marketing Officer

Dana Fortin

Dana Fortin’s career in marketing spans more than two decades, including 18 years at Embrace Home Loans.

Under her leadership, this past year Embrace became one of the few mortgage companies to launch conversational website landing pages powered by artificial intelligence to support borrower engagement. She also led Embrace to become the first lender in the mortgage industry to use geolocation to target homebuyers when they are most engaged in looking for a home. Fortin has been on the forefront of launching several other ground-breaking initiatives at Embrace, where she oversees a staff of 35 and manages all marketing functions, including marketing automation, analytics, creative, brand, retail support, website, direct mail and all digital media. She led the company’s SEO team to more than double Embrace’s web traffic in the past year. Fortin has built a reputation as a mentor and has inspired many young women at all levels of the company to model themselves on her example. Last year, Fortin was named a Woman with Vision by Mortgage Women Magazine and recognized by National Mortgage Professional Magazine on its list of Mortgage Banking’s Most Powerful Women of 2019. In addition, she recently became a Certified Coach by the International Coach Federation and was recognized by 20/20 Vision for Success Coaching.

Most Popular Articles

Better.com lays off LOs, secures $750M cash injection

Digital mortgage lender Better.com is laying off 9% of its workforce ahead of a $750 million cash injection from financial backer SoftBank Group.

Dec 01, 2021 By

Latest Articles

What Omicron, bond market and jobs mean for housing

We often have two to three job reports per year that miss estimates badly. However, remember that we have over 10 million job openings.

Dec 03, 2021 By
3d rendering of a row of luxury townhouses along a street

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