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Awards

2020 HW Tech100 Mortgage winner: Sales Boomerang

Fully automated borrower intelligence and retention system

Sales Boomerang is a fully automated borrower intelligence and retention system. Designed and developed exclusively for lenders, this tool turns your mortgage lending organization into a borrower retention powerhouse by letting the team know when a borrower is ready for loan. Sales Boomerang combines big data and machine learning to alert clients to every person in their CRM who’s ready for a loan. Running everything through its borrower intelligence system, it aggregates and analyzes millions of records and hundreds of millions of unique data points, providing lenders with actionable alerts.

  • Through October 31, 2019, its 56 active clients generated $3.1 billion in new originations using the Sales Boomerang notifications
  • 100% of lenders that pilot the service move forward with a minimum of a 12 month agreement
  • Delivered more than 500,000 notifications this year alone

https://salesboomerang.com/

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