2020 HW Tech100 Mortgage winner: Roostify

Streamlining the digital lending experience

Going beyond the point of sale, Roostify is transforming the mortgage industry with an innovative and integrated platform streamlining the digital lending experience. Roostify’s digital lending solution is built to create efficiency through back-office automation and drive conversions through cutting-edge borrower experiences. Integration with lender systems allows for applications to be pre-filled with a borrower’s information. Additional links to third-party data and APIs power auto-population of borrower financial and property information which accelerates decisioning.

  • Delivers on average a 37% decreased cycle time and a 97% increase in LO productivity
  • Borrower can select the right product for them, and AUS can be run automatically through DU and LPA to determine the fastest path to close
  • Users achieve an 85% average lead to submitted application rate

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