Closing Complex Loans Faster With a Digitized Client Workflow

Join us for a discussion on changes in market demographics, suppliers and how focusing on customer experience and a few simple steps during the mortgage loan process can close deals 3x faster.

engage.marketing event: All eyes on purchase

To help power your business forward, we’re bringing together the smartest minds in purchase mortgage marketing to share the insights, tactics and strategies that set leaders apart.

Home appraisal’s ugly history and uncertain future

This is Part I of a deep dive into the home appraisal industry. Today we explore the origins of the appraisal industry and its current lack of diversity.

The digital journey starts at acquisition

Investments in digital acquisition directly contribute to a lender’s ability to maximize future profitability and allow them to remain competitive. Download the white paper for a playbook to building a tech-enabled acquisition strategy for growth.

Awards

2020 HW Insider: Arul Dhesiaseelan

Floify Chief Engineer

Arul Dhesiaseelan

Arul Dhesiaseelan has supported the improvement of Floify’s interview-style digital 1003 mortgage application, as well as its enterprise-grade disclosure desk and hybrid eClosing offerings.

He also led the company’s third-party integration efforts by filling the role of liaison between Floify and its more than three dozen strategic partners. His efforts have pushed Floify to develop numerous solutions with complementary lending products, including Plaid, Dropbox, DocuSign, Equifax, Encompass, credit reporting agencies and loan origination systems. One of Dhesiaseelan’s recent accomplishments was leading the development of advanced functionality that allows lenders to export 1003 data to PDF format, further simplifying the review and signing tasks. He also established the framework for mortgage teams to customize and adopt personally branded progressive web applications. Outside of Floify’s web app, Dhesiaseelan has supported the company’s mobile offerings and the rebuilding efforts for iOS and Android apps to be fully white-labeled by enterprise lenders.

Most Popular Articles

Fannie Mae, and the housing market’s inflation problem

Another month of steadily increasing home prices and insatiable demand led Fannie Mae’s Economic and Strategic Research Group to alter many of its 2021 predictions – in particular, its outlook on the symbiotic relationship between the housing market and inflation measures.

Jun 16, 2021 By

Latest Articles

Stewart Title merges Nevada offices

Title insurance giant Stewart Title announced that it is combining its two Northern Nevada divisions, Legacy Division and Western Division.

Jun 17, 2021 By
3d rendering of a row of luxury townhouses along a street

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